What I'm Trading

Friday, April 30, 2010

LETTERS TO JULIET

Just saw LETTERS TO JULIET tonight. The tween girl market that Summit Entertainment markets so well to ate it up like a Pattinson pin-up. Immediately came home and went long - very long - at $44. Posed as perfect counterprogramming its opening weekend of 5/14 with ROBIN HOOD, look for JULIET to romance her way into a $20 mil opening weekend, en route to somewhere in the neighborhood of Amanda Seyfried's DEAR JOHN-like cume of $80 mil, most likely $70-75 mil in the first 24 days.

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